Amazon.in today announced two groundbreaking programs, Creator University and Creator Connect, aimed at bolstering the success of content creators on its platform. These initiatives form part of Amazon’s broader commitment to supporting influencers and fostering a thriving creator ecosystem.
Creator University is an educational program designed to equip content creators with comprehensive tools and knowledge to thrive on Amazon. It offers a diverse array of resources, including video tutorials, articles, workshops, and case studies. The curriculum is tailored to meet the needs of both novice and seasoned influencers, providing actionable strategies for product selection, content creation, and driving traffic.Creator Connect is a series of in-person events designed to foster connections and growth among creators within the Amazon ecosystem. The inaugural event, “A Summer Escape,” launches today in Mumbai, coinciding with Amazon Fashion’s Wardrobe Refresh Sale. These events feature workshops, trend discussions, and networking opportunities with industry leaders and Amazon executives.
“At Amazon, we recognize the immense influence content creators have on today’s consumers. Creator University and Creator Connect are our ways of empowering these creators with the tools and knowledge they need to thrive within the Amazon ecosystem,” said Kishore Thota, Director of Shopping Experience, India & Emerging Markets, Amazon.
