Amway India, a leading direct-selling FMCG company, today announced the launch of Nutrilite Triple Protect, a scientifically formulated, plant-based dietary supplement aimed at supporting immunity, skin health, and gut balance. The launch aligns with the company’s strategic focus on expanding its health and wellness portfolio in response to increasing consumer demand for preventive, clean-label nutrition.
Nutrilite Triple Protect is powered by three potent natural ingredients—Acerola Cherry, Turmeric, and Licorice—sourced from certified organic farms. Each serving delivers 100% of the Recommended Daily Allowance (RDA) of Vitamin C and offers triple-action benefits: antioxidant protection, inflammation reduction, and immune support. The formulation contains no artificial colors, flavors, or preservatives, underscoring Amway’s commitment to sustainability and safety.
Speaking on the launch, Rajneesh Chopra, Managing Director, Amway India, said, “With 52% of consumers ranking immunity as the top benefit in supplements, Nutrilite Triple Protect addresses a clear market need for holistic, plant-based wellness solutions.” In Imphal, a rising wellness-driven market in Northeast India, the launch has been met with optimism. Local distributors report growing interest in high-quality immunity products post-pandemic, with consumers showing strong preference for trusted, science-backed supplements. The product is now available exclusively through Amway Business Owners and on www.amway.in.