Amway India bets on beauty-from-within trend with launch of Nutrilite Biotin C Plus

Amway India has announced the launch of Nutrilite™ Biotin C Plus (with Zinc & Beta Carotene), a new nutraceutical designed to support skin, hair and nail health. The product has been introduced at a time when consumers are increasingly turning to nutrition-based solutions to address the impact of stress, poor sleep habits and nutrient-deficient diets on overall wellbeing. Positioned as a “beyond biotin” formulation, Nutrilite™ Biotin C Plus delivers 100 per cent of the Recommended Dietary Allowance (RDA) of Biotin, Vitamin C and Zinc, along with Beta Carotene. According to the company, the formulation draws on Nutrilite’s over 90 years of nutrition expertise and focuses on science-backed, plant-forward ingredients to support everyday wellness.

Speaking at the launch, Rajneesh Chopra said the product strengthens Amway’s beauty-from-within nutrition range. He noted that consumers are increasingly linking external appearance with internal health and are seeking comprehensive nutrition solutions rather than single-ingredient supplements. The product combines Biotin for hair growth, Zinc for nail strength and skin health, and Vitamin C for collagen production and antioxidant protection. Beta Carotene, sourced from algae, helps reduce the effects of UV exposure and supports skin protection.

With consumers becoming more informed and open to daily nutrition solutions, products like Nutrilite™ Biotin C Plus are expected to find a receptive market among urban and semi-urban buyers in Manipur. Nutrilite™ Biotin C Plus is available through Amway Business Owners, Amway stores across India and online at amway.in.

Leave a Reply

Your email address will not be published. Required fields are marked *