Business Bureau

Durex The Birds and Bees Talk makes a lasting impact at the 25th Hornbill Festival

The 25th edition of the iconic Hornbill Festival, famously known as the Festival of Festivals, has concluded with unprecedented enthusiasm, drawing a record-breaking footfall of 2.5 lakh visitors to the Kisama Heritage Village, Nagaland. Durex The Birds and Bees Talk (TBBT), a transformative life skills program by Reckitt, a global leader in health and hygiene,…

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AkzoNobel’s Project Revive transforms lives, boosts business in Northeast

AkzoNobel India, the maker of Dulux paints, celebrated three years of its flagship initiative, Project Revive, which has transformed the lives of over 800 drug-rehabilitated youth in Assam, Manipur, and Arunachal Pradesh. The program equips participants with vocational skills in decorative painting, creating sustainable livelihood opportunities and fostering community development. Launched in Manipur in 2021…

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TKM unveils its latest iteration of Camry Hybrid Electric Vehicle

Toyota Kirloskar Motor has unveiled the latest iteration of its Camry Hybrid Electric Vehicle, positioning it as a luxury sedan that combines environmental consciousness with high-end performance. The new model features Toyota’s 5th Generation Hybrid Technology, delivering an impressive total maximum power of 169kW (230 PS) and exceptional fuel economy of 25.49 km/l. Key highlights…

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SWITCH Mobility launches ground breaking electric buses, pioneers sustainable urban transport

SWITCH Mobility, a subsidiary of Ashok Leyland, unveiled its latest electric bus platform SWITCH EiV12 for the Indian market. Launched by Union Minister Nitin Gadkari, the low-floor electric city bus features chassis-mounted batteries with over 400 kWh capacity and can accommodate up to 39 passengers. Simultaneously, the company virtually flagged off the SWITCH E1 for…

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Durex’s The Birds and Bees Talk debuts Asia’s first Consent Café at Hornbill Festival 2024, paves way for social change

Durex’s The Birds and Bees Talk (TBBT), an impactful life skills program by Reckitt, a global leader in health and hygiene, has proudly marked its third consecutive year as the official health partner of Northeast India’s most iconic cultural celebration—the Hornbill Festival.  As the festival celebrates its milestone 25th edition, TBBT is set to launch…

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Royal Enfield launches Goan Classic 350, celebrating Goa’s moto-culture

Royal Enfield, the global leader in the mid-size motorcycle segment, has announced the launch of the Goan Classic 350, a bobber-inspired motorcycle that celebrates the vibrant moto-culture of 1970s and ’80s Goa. Priced at ₹2,35,000 for single-tone variants and ₹2,38,000 for dual-tone options, the Goan Classic is now available for bookings and test rides. Powered…

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Allcargo Gati’s air express service launches the fastest direct delivery to Imphal and Varanasi

Allcargo Gati Limited (formerly Gati Limited), one of India’s premier express distribution and supply chain management company, has launched the fastest direct delivery services through its Air Express Service to Imphal and Varanasi from key metro cities such as Mumbai, Delhi, Ahmedabad, Bengaluru, Hyderabad, Pune, Chennai, and Kolkata.  Allcargo Gati is among the leading express…

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Dr. Reddy’s Laboratories launches innovative cancer drug Toripalimab in India

Dr. Reddy’s Laboratories has introduced Toripalimab (brand name Zytorvi) in India, marking the country’s third access to this innovative PD-1 inhibitor. The drug is approved for treating recurrent or metastatic nasopharyngeal carcinoma (NPC), offering a new treatment option that has shown a 48% reduction in disease progression or death risk. According to GLOBOCAN 2022 data,…

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TKM announces its continued association with the prestigious Hornbill Music Festival

Toyota Kirloskar Motor (TKM) has announced its continued association with the prestigious Hornbill Music Festival, one of India’s most iconic cultural celebrations, for the third consecutive year through the title sponsorship. Held at the Naga Heritage Village, Kisama, in Kohima District, Nagaland, the festival runs from December 2 to December 10, featuring exciting performances, including…

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