The third edition of Royal Stag BoomBox – The Original Sound of Generation Large kicked off in grand style at Saru Sajai Stadium Complex, Guwahati, on March 1. Thousands of music lovers gathered to experience a night filled with Bollywood melodies, hip-hop beats, and immersive cultural experiences, reinforcing the festival’s growing impact on India’s live entertainment landscape.
The event featured electrifying performances by DJ Yogii, rapper Ikka, and singer Nikhita Gandhi, culminating in a power-packed finale by Armaan Malik. Attendees not only enjoyed the music but also engaged with interactive art, gaming zones, and curated food experiences, making it a multi-sensory celebration.
Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, stated, “Royal Stag BoomBox is more than just a festival; it’s a movement that unites people through music and culture.” With three more cities on the tour, the festival continues to redefine India’s live music experience.