Alife strengthens personal care play with revamped bathing soap portfolio
AWL Agri Business Ltd. (formerly AdaniWilmar Limited) has strengthened its presence in the home and personal care segment by relaunching the bathing soap portfolio of its Alife brand with four new variants featuring upgraded formulations, skincare-inspired ingredients and contemporary packaging under the new brand promise, “KhubsuratiKuchhKhaas.” The refreshed range was officially launched on July 15…
